Multiply your ROI without Spending Hours on Promotion
Each week, I share playbooks, motivation, stories, and strategies to help you repurpose and distribute your content and get the most out of what you create.
⭐️⭐️⭐️⭐️⭐️ "Seriously, I learn something new from you every single week." - Jon Amos

10x your content
Slash Sales Cycles
Increase pipeline
Great content means nothing if people can't see it.
Too many marketers create tons of content without a plan to get it in front of their audience. This mistake costs more than you realize.
You get overwhelmed and burnt out
You feel like you don't have enough resources
You struggle to build awareness and demand for your brand
Nobody engages with your content
Your best content seems invisible
You waste valuable time and resources

"Justin shows you a process where you focus on your main themes or subjects to create 20% of your content and repurpose 80% of the time which is a complete game changer!"
Giuseppe Grammatico

"I realized that we really needed to be leveraging our old content more. We had a number of old podcast episodes and a ton of old blog posts that I had kind of skipped over. Justin gave me the plan to repurpose that content to save myself a bunch of time and get more value for my company out of that content."
David Nesbitt

"Before working with Justin, I would describe our content process as 'flying by the seat of our pants.' Our content was half-cooked and we felt constantly 30 minutes behind during dinner rush. Don't wait to work with Justin. He helped us re-organize our focus, and I feel like I'm in charge of the best-run content production in the world."
Morgan Smith
3 simple steps to get started
01
Schedule A Call
Fill out the form, then I'll shoot you a link to pick a time on my calendar that is convenient for a 1:1 Zoom call.
02
Share Your Goals
We'll talk about your top goals, build a strategy, and give you a clear vision moving forward.
03
Grow Your Business
We will develop a custom plan to maximize your content reach, 10x your output, and build a brand your audience knows, likes, and trusts.
What a distribution first approach could mean for you?
Promote more content
Reach a wider audience and get your content to the right people at the right time.
Connect with your audience
Build deeper connections with your audience and connect with them in a meaningful way.
Attract more customers
The more your audience sees your content, the faster they'll connect with your brand and convert.
30 Content Ideas in Less than 30 Minutes
A simple system to organize and plan your distribution for every piece of content you create.
Enter your email and I'll send you the template + a video for FREE.

Hey! 👋🏻 I'm Justin.
I have over a decade of experience in marketing, copywriting, and content. In the past, I led the global content team for TechSmith and ran content marketing for Metadata.io. You can find me on LinkedIn.

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Let's Chat
I can help you with a big project, a workshop, or ongoing consulting. Your first call is free.
Content Repurposing Rundown
Thanks for Sponsoring!
Fill out the form below and I'll include your sponsorship in the next available issue of the Content Repurposing Rundown newsletter.
Ready to 10x your content?
Know what I hate? Pushy sales crap. That's why I'm a marketer ;)I’m interested in learning your goals and what's holding you back. If we “click,” I'd love to help you scale a more efficient content strategy.I can help out with...
- Content distribution
- Repurposing
- Social content
- Content strategy

"Justin shows you a process where you focus on your main themes or subjects to create 20% of your content and repurpose 80% of the time which is a complete game changer!"
Giuseppe Grammatico, Author

"Justin is like a therapist for content marketing. He uses his expertise by sharing thoughts, asking questions, and suggesting things to try. I wish I had a life coach who could do for me what Justin does for me on content marketing."
David Nesbitt, Product Marketing Manager
Book a Strategy Call with Me
We'll talk about your top goals, build a strategy, and create a tactical plan you can use moving forward.Chat about anything we can fit into an hour.- Content Distribution
- Repurposing
- Social content
- Content strategyBook today and I'll include my flagship course (Content Repurposing Roadmap) for free.You get full access to the call recording and any resources.Have Questions? Check out the FAQ60 Minutes - $997 USD
Become a Newsletter Sponsor
Audience and Reach:Reach: 1,000+ and growing audience who are passionate about and focused on content repurposing and distribution.Audience: Content Marketers, B2B Marketers, & CreatorsAverage open rate: 58%Average CTR: 4.6%Cost: $199 per issueWhat You Get As A Sponsor:When you purchase a sponsorship, you get one advertisement in my Saturday newsletter.Your ad will be 1 of a maximum of 2 ads in that issue.The newsletter is published at 8:15 am EST every Saturday morning.Your sponsorship will also remain live forever on each newsletter.The cost to run an ad is $199 per issue.You can purchase as many spots as you want. They will run in consecutive weeks.Ad Creative Requirements:- Ads are text only, 1 sentence long, and can include one link.Example: "Today's issue is brought to you by [company name]. [One sentence company description]"- You will supply the copy and I will edit it to fit my voice.
- Ad copy is due 72 hours prior to the newsletter date.
- All ads are subject to editorial approval.Any questions? Email hello@justinsimon.co
Repurposing Review
This exclusive Repurposing Review helps uncover hidden opportunities in your content to maximize your ROI.
Ready to get a new view into your content strategy?When you know you're creating a bunch of content, but you don't feel like you're getting much traction or awareness...The Repurposing Review gives you actionable insights and an outsider's perspective to make sure you're not aimlessly creating content.- Get folks saying "I can't stop seeing your content in my feed"
- Have prospects constantly bring up your content on sales calls
- Get your audience to know, like, and trust youThe Repurposing Review takes all the guesswork out of what you need to create every quarter, month, and week.And gives you an unbiased, practical framework to follow.How does it work?
The review is a simple, but complete process:1. We talk together to make sure we understand what you want to know and learn.
2. We take a look at the things that might be affecting how well your content strategy is performing.
3. I do some research on my own to learn more about your industry and the companies you're competing against.
4. I show you what I've found and give you concrete ideas on how to improve. And I'll tell you what the most important things to focus on are first.The whole process takes 90 days.And I'll give you the exact playbook you should implement, whether that's with me or not.And you'll get access to my entire network of freelancers and agencies to help you crush it.In the end, your audience will consistently start seeing your core messages. And the more they see that message, the faster it will resonate.And you'll have folks knocking on the door for your business because they already trust what you have to say.
Let's Chat
The 30-Day Distribution First Framework
Hey there! I'm Justin Simon. And when I've lead content teams for industry leaders (TechSmith) and high-growth startups (Metadata) over the last decade, I've built content strategies that maximized attention over production.✅ I've increased organic traffic by 25% while cutting blog production in half
✅ I've run a one-man content team that outperformed bloated competitors
✅ I've built multi-pronged strategies on the back of video, podcasts, and blogs.
The Distribution First Framework is a program I built for marketers to get the most of their content.
Most companies confuse publishing content with content marketing. But this mistake is costing them millions.The Distribution First Framework gives you a concrete plan for what comes after you hit publish. And you do it before you ever create a thing.Because your content is worthless if nobody sees it.And now I'm showing other marketers how to develop their content distribution and repurposing system to maximize their budgets and grow their businesses.
The Distribution First Framework is for you if...
❓ You struggle to get content seen by the right people
❓ You have limited reach and engagement on social media
❓ You struggle to stand out in a crowded online space
❓ You're tired of running on the content treadmill
❓ You feel like your content isn't reaching its full potential
❓ You don't know how to measure the effectiveness of your content
❓ You feel like you're wasting resources
❓ You create content without having a plan to get it in front of your audience
How does it work?
The program is tailored to your needs but here are the common areas we focus are around:🚦 Call #1
We'll Choose the Right Distribution Channels for Your Business
We'll Create Content Themes That Drive Results🔍 Call #2
We'll Uncover Hidden Opportunities In Your Existing Content
We'll Establish Your Content Flywheel🚀 Call #3
We'll Build a Custom Launch Plan
We'll Measure and Optimize Your System♻️ Call #4
We'll Create a Repurposing Plan for Endless ContentIt's a 4-week program with direct 1:1 access to me.And after every call, you'll have actionable steps you can take to move forward.📈 Prioritize the right projects and focus efforts toward the right content goals.📈 Take 1 piece of content and turn it into 30+📈 Hit your 2023 goals without a massive budget or bloated tactics.
How it's worked for others

"Justin shows you a process where you focus on your main themes or subjects to create 20% of your content and repurpose 80% of the time which is a complete game changer!"
Giuseppe Grammatico

"Justin gave me the plan to repurpose that content to save myself a bunch of time and get more value for my company out of that content."
David Nesbitt

"Before working with Justin, I would describe our content process as 'flying by the seat of our pants.' Don't wait to work with Justin. He helped us re-organize our focus, and I feel like I'm in charge of the best-run content production in the world."
Morgan Smith
Ready to start?
Distribution First Framework
Join the waitlist
Get the step-by-step framework to 10x your content reach and impressions without adding more headcount or budget.
⭐️⭐️⭐️⭐️⭐️ "Your framework has transformed our process." - Morgan Smith
Justin's super secret podcast 🤫
Join the waitlist
I'm dropping a podcast soon about all things content distribution and repurposing. Sign up to be first in the know! (You might even get some swag)
⭐️⭐️⭐️⭐️⭐️ "Best podcast ever." - My Daughter